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General Summary
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Usage:
According to your specified sites or dates, the analytics report displays your daily Web traffic from a single or all of the sites.
Application:

The report compares visits, visitors, and pageviews. Their average value is further extended to help you observe visitor behavior. If there is a significant difference between pageviews and visits in quantity, it suggests visitors’ browsing behavior is more in-depth. The higher degree of stickness or the loyalty of the site means the longer duration visitors browse your site.




Sites Comparison



Usage:
You are able to know general information such as pageviews, visits, visitors and login members in a specified time interval. You can also make comparisons among multiple sites.
Application:
The function assists you in examining visits, visitors, pageviews and login members on a daily basis. Furthermore, users can observe visitors’ preference to your Web content. Please be reminded that visits are not equal to the sum of new visitors, returning visitors and login members; for example, when a new visitor logs in to your site for the first time, both numbers of new visitors and login members are added. Yet, the new visitor is actually the login member.



Visitor Region



Usage:
From a perspective on geographical distribution, you are able to observe the traffic source of your site(s).
Application:
The analytics helps you observe which regional visitors are more interested in your site(s) or your onsite ad campaigns. Therefore, it can be further applied to budget control of your advertising marketing on the basis of the variation of geographical distribution.



Real Time



Usage:

One hour is defined as a session for real-time traffic; the analytics displays visitors, visits, pageviews as well as the difference in varied dates and sessions.

Application:
Traffic statistics generated in each session helps users observe peak and off-peak sessions and check if varied traffic sessions are the variable resulting in more profits. The application assists you in better budget allotment of your ad campaigns in terms of accurate timing.


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