If the analytics shows that visits of current levels are more than that of sub-levels, you may encounter the following situation. If your site is content-based such as portals or news website (MSN, Yahoo, CNN), website operators aim at leading visitors to an in-depth browsing. Take any news website for example, visitors are expected to go over the contents or conduct news-voting and make comments after browsing headlines. Therefore, a low reach rate of your sub-levels is a warning to website operators that visitors do not have in-depth browsing in your site.

You can observe the browsing patterns from your site according to specified virtual structure.
＊The function only supports Professional Service and Enterprise Service.

For website operators who constantly launch onsite ad campaigns, a virtual structure helps them observe the marketing performance in a more efficient and effective way. You can set virtual frameworks in sequence according to marketing workflows on your operation interface. In this way, you can easily observe visitors’ participation in your ad campaigns. For example, you launch a promotional giveaway campaign, you can register in different levels based on different pricing. Marketers are able to overview the report in a systematic way.